PinnedJohn MaduforoThe Shifting Landscape of Brand Differentiation: Intuitive, Personalized Solutions Driven by…Gone are the days when consumers jumped when a product worked, now it’s expected. Today’s consumers are more empowered and demand intuitive3 min read·Nov 26, 2023----
PinnedJohn MaduforoinInside FuturesoftBrand Storytelling: What, Why & How to Start Telling Your StorySome of the world’s longest-standing and most successful brands understood and leveraged storytelling longer than many others did. Today …6 min read·May 9, 2020----
John MaduforoinInside Futuresoft5 Social Media Trends to Watch and Leverage in 20212020 will be remembered as the year when we all took social media seriously. I mean, we thought we did until we were forced to stay at…8 min read·Jan 19, 2021----
John MaduforoinInside FuturesoftCOVID-19: How your Brand Should Be Responding To Customers During This Global CrisisWe all started the year with daring resolutions, for both our personal, professional and business goals, until the reality of a global…4 min read·Jun 8, 2020----
John MaduforoinInside Futuresoft5 Tips for Providing Great Social Media Customer ServiceUnless you invented a business that doesn’t deal with people, your ability to offer great customer service is the oxygen of any business…6 min read·Mar 30, 2020----
John MaduforoinInside Futuresoft(Updated) The Only Instagram Hashtag Guide You Need in 2021If Instagram was a search engine, hashtags would be the keywords When you search for a hashtag on Instagram, you’re able to see posts…7 min read·Feb 19, 2020--1--1
John MaduforoinInside Futuresoft2019 In Review — We Couldn’t Have Done It Without You 🎊As we celebrate the New Year and new decade, we are also looking back on 2019 with gratitude for the victories we had, lessons that…5 min read·Jan 16, 2020----
John MaduforoinInside FuturesoftInstagram Likes Are Going Away: Everything You Need to KnowAccording to Instagram… “We want your followers to focus on what you share, and not how many likes your posts get.4 min read·Dec 10, 2019----
John MaduforoinInside Futuresoft5 Social Media Marketing Trends That’ll Continue in 2020Why you need to include these in your digital strategy for next year.7 min read·Oct 30, 2019----
John MaduforoinInside Futuresoft5 Creative Ways Your Business Can Engage Followers Using Instagram’s Story StickersDespite the platform’s recent aggressive algorithm updates that seem to have everyone and especially influencers and businesses are…6 min read·Sep 13, 2019----